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Author Archives: Darren Bordeaux

Darren Bordeaux is a senior business and technology executive with more than 30 years’ experience and a proven record of delivering business value through technology solutions and process improvements. He is passionate about the power of technology, process, and constantly improving the customer experience. Bordeaux is CTO of New Western. He is responsible for all aspects of technology including product management, innovation, development and operations.

Man vs. The Machine: Big Data in Real Estate

April 4, 2022

The role of data and technology must supplement efficiency, not supplant or replace people. There are many dangers in focusing solely on Big Data.