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RIO Genesis Hires New VP of Business Development

RIO GenesisHenderson, Nevada-based real estate technology company RIO Genesis Software Solutions, Inc. has announced the hiring of industry veteran Jaysen Greenleaf as VP of business development.

"I am excited to join the Rio Software Solutions team and also energized about the many new opportunities ahead of all of us on the RIO team," Greenleaf said.

Before joining the team at RIO Genesis, Greenleaf played a major role in helping mortgage default service leader Phoenix Asset Management grow and prosper. He joined Phoenix Asset Management seven years ago, where he held the position of director of client relations and business development for the last four years. In that position, Greenleaf managed new client development and maintained existing client partnerships while still managing a client team with Phoenix.

"We are extremely pleased that Jaysen has joined our growing team," said Michael Krein, CEO of RIO Genesis. "Not only are we gaining a talented, well-respected new member of our management team, through a strategic alliance with Phoenix, both organizations and our clients will benefit from Jaysen’s proven asset management experience, industry knowledge, and numerous contacts."

Krein said he believed the addition of Greenleaf to the team is a "win-win-win situation" for RIO Genesis, Phoenix Asset Management, and their existing and future clients, keeping in line with the "whole consulting" concept of RIO Genesis.

"RIO Genesis isn’t simply a technology platform," Krein said. "Our Affiliate Talent, which is directly tied to our consulting concept, is made up of some of the most well-known, respected, and experienced real estate-related professionals in the industry. Again, this is just one of the many value-added propositions we offer to our growing number of clients."

About Author: Brian Honea

Brian Honea's writing and editing career spans nearly two decades across many forms of media. He served as sports editor for two suburban newspaper chains in the DFW area and has freelanced for such publications as the Yahoo! Contributor Network, Dallas Home Improvement magazine, and the Dallas Morning News. He has written four non-fiction sports books, the latest of which, The Life of Coach Chuck Curtis, was published by the TCU Press in December 2014. A lifelong Texan, Brian received his master's degree from Amberton University in Garland.

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