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CredAbility Announces National Hispanic Outreach Initiative for 2012

""CredAbility"":http://www.CredAbility.org has announced the launch of its 2012 ""Reconstruye tu Futuro"" campaign, which will leverage grassroots efforts, social media networks, and traditional media communication to reach those in the Hispanic community who are at risk of foreclosure.
[IMAGE] CredAbility is a nonprofit credit counseling agency headquartered in Atlanta, Georgia, serving clients in all 50 states plus the District of Columbia, Guam, Puerto Rico, and the U.S. Virgin Islands.

With more than 50 million Hispanics in the United States and a downturn economy, CredAbility says Latino individuals and families have been more deeply impacted than other minority populations.

By leveraging key financial tools, CredAbility aims to help Latino individuals, families, and communities recapture their American Dream.

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""When reports show that 1 million Latinos have already lost their homes or are in danger of losing their homes, it is our responsibility to ensure that we reach this community in need,"" said Phil Baldwin, CredAbility's president and CEO.

""Because we offer a bilingual website and bilingual counselors available 24/7, we can serve those looking for financial experts who can speak the same language and can empathize with their experiences,"" Baldwin added.

CredAbility counseled nearly 73,000 Hispanics in 2010. The agency's national initiative aims to extend that reach by creating connections utilizing such vehicles as a new Spanish-language CredAbility Facebook page, as well as educational events and online courses, live chats, and podcasts in Spanish.

""Our 2012 focus will be to assist those in financial crisis help renew and rebuild their financial dreams, cultivate savvy Hispanic consumers, and educate today's youth who will be instrumental in the stability of this country's future,"" said Marisa Salcines, CredAbility's director of Hispanic external affairs.

In the last four years, CredAbility has helped over 1.4 million individuals facing such financial crises as bankruptcy, foreclosure, and mounting credit card debt. Of these, more than 250,000 were Hispanics located all over the country.

About Author: Carrie Bay

Carrie Bay is a freelance writer for DS News and its sister publication MReport. She served as online editor for DSNews.com from 2008 through 2011. Prior to joining DS News and the Five Star organization, she managed public relations, marketing, and media relations initiatives for several B2B companies in the financial services, technology, and telecommunications industries. She also wrote for retail and nonprofit organizations upon graduating from Texas A&M University with degrees in journalism and English.
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