Irvine, California-based ""RealtyTrac"":http://www.realtytrac.com/, an online marketplace for foreclosure properties, recently announced a strategic partnership with Atlanta-based ""RealtyJoin"":http://www.realtyjoin.com/, a new social networking site that allows real estate investors to connect with agents, brokers, and other real estate professionals.[IMAGE]
""RealtyJoin brings key components of social networking to play for real estate investors, homebuyers and sellers, and real estate professionals,"" said Rick Sharga, SVP of RealtyTrac. ""We believe that our current members will benefit from these interactions, and that by participating in RealtyJoin we will expose the benefits of RealtyTrac's products and services to a broad audience of prospective new members as well.""
The networking site includes a variety of features that are optimized for the real estate industry. Profiles through RealtyJoin are easy to set up and privacy protected, and they can be shared across Facebook, Twitter, and other social networking sites for more exposure. Search and communication tools are provided to identify and contact relevant investors or vendors, and community building is encouraged via groups and contacts. In addition, a wide selection of real estate news is provided within a news portal, and a platform is available for blogging and distributing real estate knowledge.
By using the features available on RealtyJoin, investors can find deals and properties to purchase, and they can identify any vendor whose services they might require, RealtyTrac said. Additionally, the social networking Web site gives vendors and service providers the ability to reach out to tens of thousands of potential customers to secure work and listings.
""If you want to succeed in the real estate field, you can't be a well-kept secret,"" said Andy Heller, co-founder of RealtyJoin. ""Others need to know who you are and what you are looking to do. You need an easy way of reaching out into your community and finding the customers and vendors that will help your business thrive.""