Dallas, Texas-based CalyxSoftware, a provider of software solutions for players in the mortgage industry, has announced that they will be appointing an outside hire to the position of Director of Marketing.
Patrice Power, a 30-year veteran of the marketing and management fields, will be brought in to oversee the development and running of the firm’s marketing strategy for its various offerings, including: Point, PointCentral, and PathSoftware, which are all loan origination systems, INK-it, an electronic signature system, and Webcaster, a DIY website solution.
“Patrice’s industry knowledge combined with her positive attitude and leadership skills make her an excellent new addition to the Calyx team,” said Bob Dougherty, the VP of Business Development at CalyxSoftware and Patrice’s supervisor. “I’m confident that her skills and insights will further strengthen our brands and create greater awareness of our solutions as we continue to expand and enhance our offerings.”
Prior to joining CalyxSoftware, Power was employed by LenderLive, a mortgage services provider for financial companies, as the SVP of Marketing. Before that she headed the B2B marketing, advertising, and PR divisions for Sabre Holdings, where she was Director of Marketing.