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After completing its beta test period and launching its service, ""Zoliath.com"":http://www.zoliath.com/ founder and CEO Tim Thornton announced Wednesday that the website's new features have increased traffic and generated new business for its membership.
[IMAGE]Zoliath.com is a marketing platform and search-based, members-only website that works as a national directory and referral network for commercial real estate service professionals in the United States. When it went live in 2011, the site had a membership base of more than 800 professionals across the country and averaged 10 website ""clicks"" a day.
[COLUMN_BREAK]Today, Thornton reports that the site receives an average of more than two dozen clicks and 125 visitors daily.
""Key metrics like page views, average time-on-site, and a lower bounce rate are strong indicators that Zoliath.com usage is not only improving daily and monthly, but the quality of the site visitors has improved also,"" said Thornton. ""The activity is evidence that Zoliath.com has increasingly become a valuable marketing service for commercial real estate professionals in numerous U.S. markets.""
Thornton attributes the website's increased traffic to the addition of frequently-updated original content and to Zoliath's social media presence. In one reporting period from June 18 to July 16, a total of 142 Twitter posts generated 530 direct clicks to the website.
Zoliath.com uses search technology to assist commercial property owners, tenants, and service providers find the services they need by state, city, and category. Membership and basic site profiles are free, and members can enhance their profiles using pay-per-click campaigns.
